Our Services

Yoo and Company provides professional services for clients needing strategic corporate and business development expertise, market understanding and domain-specific marketing capabilities, intellectual property and asset development services, new company formation and financing, innovation engineering, and turnkey project leadership in Healthcare and Life Sciences. We have developed proven expertise and success for our clients.

  

Business Meeting

STRATEGIC PLANNING & CORPORATE DEVELOPMENT

  • Technology Asset Valuation

  • Strategic Planning

  • Turnkey Management Insourcing

  • Corporate Financing Management

  • Executive Business Development

Business Meeting

BUSINESS DEVELOPMENT & PARTNERSHIPS

  • Technology Target Validation

  • Collaboration Facilitation

  • Proposal Development

  • Partnership Management

  • Executive Relationship Management

Shaking Hands

MARKETING & COMMERCIALIZATION STRATEGIES

Asset commercialization modeling

  • Market Creation and Penetration Planning

  • Customer Segmentation and Go-to-Market Analysis

  • New Venture Creation and Financing

  • Strategic Marketing and Channels Development

Machine in Factory

TECHNOLOGY DEVELOPMENT & ASSET MANAGEMENT

  • Intellectual Property Analysis and Portfolio Development

  • Market-relevant Asset Identification

  • Directed Market Research

  • Innovation Engineering

  • Technology Assessment

Remote Monitoring
 

DELIVERING DEEP EXPERTISE

  

Businessmen

Experienced and Thoughtful

  • Translational medicine planning – from early discovery research management to phase I clinical trials technology assessment and deployment.

  • Tech transfer partnership development – from intellectual property assessment, packaging, and proposal management to collaboration development, consortium development, and asset valuation.

  • New market development – from assessment of market access/unmet medical need, to health technology assessment, to bench-to-bedside translation.

  • New technology market validation and development – from biomarker identification, to biomarker development and predictivity scoring, to biomarker asset allocation between multiple partners.

  • New company formation and operational management – from opportunity exploration, to business case and business planning, to startup operations execution.

  • Corporate financing and exit strategy development – from angel and venture financing to private placement to liquidity and change of control management.